DigniFi and DealerWorks Partner to Expand Auto Financing

DigniFi, a leading provider of automotive financing solutions, announced a strategic partnership with DealerWorks, a dealership payment technology company modernizing dealership payments. DealerWorks will integrate access to DigniFi’s Pay Over Time financing solutions directly into its payment platform, helping customers manage vehicle service, repairs, parts, and accessory costs through DigniFi’s mobile-first financing experience. The integration allows dealerships to introduce financing within existing workflows, simplify customer experiences, and capture revenue lost to deferred service.

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Expanding Access to Pay Over Time Financing DigniFi’s integration with DealerWorks brings financing directly into dealership payment workflows, helping dealers capture more service revenue and improve customer experiences.

“Making financing more accessible means meeting customers where they are, utilizing the digital tools dealerships already use,” said Neeraj Mehta, CEO of DigniFi. “Our partnership with DealerWorks expands DigniFi’s embedded financing capabilities, allowing us to reach more consumers while helping dealerships improve customer experiences and unlock additional revenue opportunities.”

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DealerWorks offers an integrated dealership payment platform spanning in-store transactions, mobile payments, text-to-pay, digital payment links, and reconciliation. Integrating access to DigniFi’s financing solutions expands payment options without adding disconnected systems to dealership operations.

“DealerWorks was built to make the dealership experience better for everyone—from the teams managing day-to-day operations to the customers who depend on them,” said Mike Steinmetz, CEO of DealerWorks. “Integrating access to DigniFi’s Pay Over Time solutions directly into our platform gives dealers another way to help customers afford needed services, create a smoother payment experience, and unlock new revenue opportunities.”

Through the integration, customers can explore access to financing options through DigniFi’s mobile-first application. For dealerships, incorporating access to financing into the payment process bridges the gap between service recommendations and customers’ ability to pay, increasing completed repair orders and customer retention.

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“Payments and financing have historically been treated as separate parts of the dealership experience, but they really shouldn’t be,” said Taylor Nelson, VP, Commercial Partnerships at DigniFi. “Our partnership with DealerWorks helps dealers address affordability at the point of sale, retain more service business, and make financing easier for customers.”

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The partnership underscores DigniFi’s investment in automotive technology integrations and DealerWorks’ commitment to modern dealership payments.